Brisk for SalesForce Announces Google Apps Integration

BriskBrisk, a provider of sales solutions for Salesforce users, announced its enhancement with Gmail integration to aid sales teams who are drowning in customer communications, CRM , and sales data so they can spend time on what matters most: selling.

Brisk continuously scans email, calendar, CRM and sales tool data to bring salespeople what they need to know now. Salesforce shows salespeople their accounts; Brisk shows each user which ones need attention and what to do about it. Sales teams asking which customer’s emails are most important, who is about to churn, or should a reminder be sent now or later — are all quickly answered by using Brisk.

“When salespeople are inundated by leads, it’s difficult to know which accounts should take priority,” said Hampus Jakobsson, Brisk cofounder and CEO. “Brisk distills all the available information down to simple sales suggestions which will steer you to a sale.”

Brisk also reduces the time salespeople spend updating sales data in Salesforce. Evernote, for example, found that sales staff using Brisk handled 170 percent more Salesforce tasks, updated 84 percent more Salesforce opportunities and spent 30 percent less time surfacing good leads. Better Salesforce data means more accurate sales forecasts. Brisk allows sales managers to trust their forecast and trust their team to execute on it.

Brisk Basic is free. Brisk Enterprise, which costs $29 per user per month, is tailored to the
unique sales processes, priorities and tools of each company, sales team and role. It arms each sales person with the sales insight of their entire organization, from real-time CRM data to sales best practices, condensed into bite-sized suggestions.